by Stephen Von Slagle
Even before the creation of Capitol Sports Promotions (the parent company of the World Wrestling Council) in 1973, Puerto Rico had traditionally been one of professional wrestling’s major hotbeds. And, while he cannot be solely credited with wrestling’s consistently high rate of popularity on the island, Carlos Colon, Puerto Rico’s most famous and beloved wrestler, as well as the founder/co-owner of the WWC, has certainly been the catalyst behind the long-running creative and financial success of Capitol Sports. It is by no means an overstatement to say that Carlos Colon is perhaps the most important figure in the history of pro wrestling in Puerto Rico and his influence in that region of the world cannot be questioned or ignored.
Beginning in the 1960s, pro wrestling on the island of Puerto Rico had been promoted primarily by Florida matchmaker Clarence “Cowboy” Luttrell. Luttrell’s L&G Promotions ran shows throughout the country that featured top NWA stars, including the NWA World Heavyweight champion. However, what Luttrell’s cards didn’t feature were local Puerto Rican wrestlers, many of whom were very talented and marketable. A void was created that Colon, along with business partners Victor Jovica and World Wide Wrestling Federation wrestler/promoter Gorilla Monsoon, felt could be filled through the creation of a new promotion. In 1973, Colon, Jovica and Monsoon formed Capitol Sports Promotions, which is better known as the World Wrestling Council.
Capitol Sports featured the best of the region’s local grapplers, as well as many well-known American workers and the exciting new promotion soon became a legitimate threat to L&G Promotions’ position as the number one wrestling company in the Caribbean. At the same time, Carlos Colon quickly established himself as a top drawing card for the new “outlaw” promotion, and he soon became its most popular fan favorite. It was during this time that he also began his journey to become the most prolific champion in the history of the promotion. In 1974 alone (which was the first full year of the Capitol Sports’ existence in Puerto Rico), Colon defeated Dick Steinborn to become the World Jr. Heavyweight champion, and he also captured the North American Tag Team title twice, with Gino Caruso and Jose Perez, respectively. The Puerto Rican sensation then capped the year off by wrestling the North American Heavyweight championship away from the massive former NFL superstar, Ernie “The Big Cat” Ladd.
Regarding the North American title, which was the promotion’s top championship until the WWC World Heavyweight title was established in 1982, Colon carried the championship belt on eight separate occasions between 1974 through 1981. Along the way, the popular Colon defeated such noted “foreign” ring villains as Ladd, Gorilla Monsoon, Killer Karl Krupp and Eric the Red, among others. Additionally, Colon won another very prestigious singles championship, the Puerto Rican Heavyweight title, on nine different occasions from 1977 through 1999. As the Puerto Rican champion, Colon had many heated title defenses against foes such as Pampero Firpo, The Mongolian Stomper and the man who was unquestionably Colon’s arch-nemesis, the bloodthirsty Abdullah the Butcher.
In addition to his dozens of singles championships, Carlos Colon was also a very successful tag team wrestler. Indeed, Colon’s title resume in the Puerto Rican tag division is nearly as impressive as his championship accomplishments in the singles division. Between 1974 and 1981, he won the prestigious North American Tag Team title nine different times with a variety of partners, including Gino Caruso, Jose Perez, Bob Ellis, Jose Rivera, Victor Jovica, Hurricane Castillo, The Invader and others. In addition to his nine North American Tag Team victories, Colon also captured the even more prestigious WWC World Tag Team title three times; in 1977 with Jose Rivera, in 1983 with Pedro Morales and in 1989 with Invader #1.
By the late Seventies, Capitol Sports Promotions was clearly the most dominant, profitable promotion in the Caribbean and Colon was eventually contacted by representatives of the National Wrestling Alliance about joining the NWA. Teaming the WWC with the Alliance, the largest and most powerful wrestling organization in the world, created a plethora of exciting new match-ups and moneymaking opportunities. Additionally, when Capitol Sports became a member of the NWA in 1979, Carlos Colon was given a chair on the NWA Board of Directors, a very powerful position which guaranteed Colon that the WWC would be well represented when it came to important Alliance decisions.
Soon after the WWC entered into its partnership with the NWA, Colon’s group benefited greatly from an influx of fresh, top-level talent. Not that the World Wrestling Council had been lacking in big name wrestlers before, but following its entry into the NWA, the promotion’s popularity reached even greater, previously unforeseen heights. At one point, the WWC was one of the three most successful and profitable of the National Wrestling Alliance’s numerous member promotions. Regarding the WWC Universal championship, Colon wore the prized title belt on an incredible twenty-six separate occasions between 1982-1999, defeating WWC champions such as Abdullah the Butcher, Ox Baker, Dory Funk, Jr., Hercules Ayala, Steve Strong, Ron Garvin, Invader I, Dick Murdoch, Dutch Mantel and many others in order to gain the promotion’s primary championship. Colon also captured the WWC World Television title several times by defeating opponents such as “Rotten” Ron Starr (1988), Jason the Terrible (1989) and The Mighty Kodiak (1994). Although he attempted retiring on a few occasions, most notably in 1992, Colon was always drawn back into the ring.
Unfortunately, no story about Puerto Rican wrestling can be told without including the tragic event involving Colon’s booker and close friend Jose Gonzalez and the legendary Bruiser Brody. When Brody was murdered by Gonzalez in the locker room of a WWC event on July 17, 1988, it was headline news around Puerto Rico and, indeed, the world. The fallout from Brody’s death was devastating in a number of ways and on many levels, one of which included the immediate decline in business for the World Wrestling Council, a decline from which the promotion has truly never fully recovered.
That said, there is no doubt that without the talent and leadership of Carlos Colon, the fate of pro wrestling in Puerto Rico would surely have been radically different. Over the course of his forty years in wrestling, Colon left an indelible thumbprint on the business in his native land, forever changing the sport in the Caribbean. At the same time, by hiring local Puerto Rican wrestlers when others would not, Colon was more than partially responsible for creating and providing a bounty of opportunities that had not previously existed for the majority of the island’s indigenous talent, including his three talented children that followed him into the ring, Carlos, Jr. (Carlito), Eddie (Primo) and Stacy, as well as his nephew Orlando (Epico).
Carlos Colon was ranked by Pro Wrestling Illustrated magazine as #39 of the “500 best singles wrestlers of the PWI Years” in 2003, and is a member of the WWE Hall of Fame (2014) and the Wrestling Observer Newsletter Hall of Fame (2015).